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BEIBU Conducts Customer Visits in Ethiopia to Deepen Services in the African Market

BEIBU Conducts Customer Visits in Ethiopia to Deepen Services in the African Market

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BEIBU Conducts Customer Visits in Ethiopia to Deepen Services in the African Market

Dec . 04, 2025 11:39

Recently, BEIBU's overseas service team visited Ethiopia for a two-week in-depth visit and technical exchange with local customers. This visit aimed to respond to the strong market demand for sesame and bean cleaning production lines, while also providing equipment maintenance and operation training to existing customers, further consolidating BEIBU's brand influence in the African market.

Market Expansion: Precisely Addressing Customer Needs

BEIBU Conducts Customer Visits in Ethiopia to Deepen Services in the African Market

As a major agricultural product processing country in Africa, Ethiopia has seen a significant increase in demand for automated cleaning equipment in recent years. The BEIBU team focused on visiting more than ten potential customers in Addis Ababa and Dire Dawa, gaining a deeper understanding of their business pain points and production goals through face-to-face communication. At the client's office and factory site, the team demonstrated in detail the technological advantages of the following core equipment:

5XFZ Series Air Screen Cleaner: Efficiently removes light impurities and dust from sesame seeds and beans.

6SXZ Color Sorter: Uses a high-precision CCD sensor to remove discolored particles, improving the grade of the finished product.

DCS Automatic Packaging Scale: Achieves full automation of weighing, bagging, and sewing.

The team tailored multiple solutions, from single machines to complete plant solutions, to meet the different factory conditions and production capacity requirements of various clients, earning high praise from them. After-sales Service: Ensuring Efficient Equipment Operation

This trip included a comprehensive inspection of the BEIBU production line already in operation, including:

  1. Equipment Performance Testing: Checking the operating status of core components such as the destoner and gravity screen, and replacing worn parts.
  2. Enhanced Operational Training: Focusing on guiding the adjustment of color sorter parameters and daily maintenance, helping customers solve practical problems such as "high misjudgment rate of discolored particles".
  3. Process Optimization Suggestions: Adjusting the air speed and screen configuration of the cleaning machine according to local sesame moisture content variations.

A customer who has used BEIBU equipment for 3 years commented: "The annual inspection saved us the high cost of dispatching overseas engineers, thus reducing the equipment failure rate by 40%."

Long-Term Commitment: Building a Global Service System

BEIBU consistently practices the philosophy of "wherever sales go, service follows":

Annual On-site Maintenance: Providing free equipment checkups for customers in key markets.

Localized Technical Reserves: Establishing a parts warehouse in Ethiopia to shorten emergency response time.

Digital Remote Support: Enabling real-time expert fault diagnosis through AR glasses. This trip to Ethiopia once again demonstrated the market competitiveness of BEIBU equipment. In the future, the company will continue to increase its investment in the African market, planning to replicate this service model in countries such as Kenya and Tanzania, helping more customers upgrade their agricultural product processing.

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